Automated Returns Management: How SooNice Sunnies Delivers a Premium After-Sales Experience with Zero Operational Effort

The warm season is here, and sunglass season has officially begun! SooNice Sunnies sells high-quality sunglasses specifically designed for children and the unique needs of their sensitive eyes. As a premium brand, they place a massive emphasis on maximum customer satisfaction and a seamless end-to-end customer journey. A crucial part of this quality promise is providing a world-class after-sales experience.

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The Challenge: Time-Consuming Manual Return Processing

When it comes to sunglasses, fit is everything. Because of this, returns are simply part of the business. Before partnering with toern, handling returns was a highly time-consuming process for SooNice Sunnies. As a growing brand, the team’s bandwidth was limited. Every minute spent manually reviewing return requests, generating labels, emailing customers, and triggering refunds was time stolen from their core business. The goal was clear: a solution that fully automates the entire process so the team no longer had to deal with the operational side of returns.

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The Solution: Automated Returns Management and Logistics Integration via toern

By partnering with toern, SooNice Sunnies fully digitized and automated their return ecosystem. Customers now register their returns independently through the toern return portal. From generating shipping labels to processing refunds, everything runs smoothly and automatically in the background.

The result is a completely "hands-off" process: SooNice Sunnies no longer needs to intervene manually, allowing them to focus entirely on growth. This setup is further enhanced by a direct API integration with their logistics partner, Quivo. Through this connection, SooNice Sunnies leverages toern's Pricing Optimization feature: for every return, the system automatically checks for the most cost-effective shipping provider in that specific country before generating the ideal label. This allows the brand to automatically save money on every single return without lifting a finger.

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The Results with toern: 100% Automated Returns and Massive Time Savings

Today, returns are no longer an operational burden for the SooNice Sunnies team. The greatest value lies in the freedom they've gained:

• Maximum Time Savings: Since return processing runs completely autonomously in the background, administrative effort has been reduced to virtually zero.
• Full Transparency: A quick glance at the toern dashboard every few weeks is all it takes to keep track of registered returns and ongoing processes.

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"Since we started working with toern, we've saved an enormous amount of time on returns, and our processes run significantly more efficiently." - Christina, SooNice Sunnies

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The Bottom Line: With toern, SooNice Sunnies found a solution that eliminates operational overhead, ensuring their resources go exactly where they bring the most value—into the brand and the product.

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