Why we founded toern

Hi, we’re Alena and Jonas – the founders of toern. Anyone working in e-commerce knows the challenge: returns. They’re time-consuming, costly, and it’s often unclear why they happen in the first place. That’s exactly where we wanted to make a difference – with a solution that no longer treats returns as just a cost, but gives brands back control.

November 24, 2025

Our mission: Rethinking returns

With toern, we’ve developed software that automates, simplifies, and transforms returns processes into valuable insights.

  • Automation: From the return request to completion, everything runs smoothly and efficiently.
  • Data-Driven Insights: We capture return reasons in real time - via text, image, or voice - and highlight where improvements are needed.
  • Decision-making power: Brands gain insights that directly inform product development, purchasing, and customer experience.

We believe: those who understand their returns, understand their business.

What makes toern stand out

Our goal is to provide the leading returns management solution for e-commerce, focusing on:

  • Seamless integration with existing shop and ERP systems.
  • Scalable technology that grows with your brand.
  • Data intelligence that makes processes smarter and drives better decisions.

Who we serve

With toern, we work with brands and retailers who no longer see returns as a tedious obligation, but as a strategic opportunity

  • E-commerce brands & stores looking to boost efficiency and reduce costs.
  • Operations & logistics teams aiming to automate processes.
  • Product & marketing teams who want to leverage customer feedback in real time to optimize their offerings.

Our goal

Returns are a part of e-commerce. With toern, they’re no longer a problem - they become a driver of efficiency, growth, and customer satisfaction.

Ready to take your returns management to the next level? Let's talk.

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